Dr. Lauren Elise
Simpson
THE FACE BEHIND THE BRAND
LEARN ABOUT THE DR.
Dr. Lauren Elise Simpson is originally from Nashville, Tennessee but has proudly called Atlanta home since 2012. She holds a Bachelor of Science in Mass Communications with a concentration in Electronic Media Journalism from Middle Tennessee State University, a Master of Education in Nonprofit Leadership from Belmont University, and a Doctor of Education in Organizational Leadership from Argosy University Atlanta.
Dr. Lauren is the CEO of The Social Media Dr.®️ LLC, a social media management agency specializing in brand strategy, content creation, and digital storytelling. Since founding the company in 2017, she has partnered with brands across industries including legal, real estate, marketing, fashion, and self-care. Her expertise in personal branding and online engagement has led to collaborations with national companies such as Weight Watchers, One A Day Vitamins, Dove, Preparation H, and more.
In addition to her work in digital media, Dr. Lauren is deeply committed to mentorship and community impact. She is the founder and Executive Director of Adjust Your Crown Mentoring, Inc., a 501(c)(3) nonprofit organization established in 2016 that empowers young women through leadership, confidence, and self-development.
Her academic research reflects her passion for modern communication and influence. Through her doctoral dissertation, “Instagram and Twitter Followers: A Social Identity Theory of Leadership Perspective,” Dr. Lauren explored how social media shapes identity and leadership in the millennial generation.
A proud member of Alpha Kappa Alpha Sorority, Incorporated, Dr. Lauren crossed in 2006 at Middle Tennessee State University and is an active member of the Nu Lambda Omega Chapter in East Point, Georgia, where she currently serves as Publicity Chair.
Dr. Lauren’s first love is the stage. Drawing on her background in journalism, she has hosted and moderated a wide range of events—including Alpha Kappa Alpha Sorority, Inc.’s South Atlantic Regional Conference Step Show and Georgia Tech’s Homecoming Step Show—and has served as a keynote speaker for universities and conferences across the country.
Her most cherished role, however, is “Mom” to her daughter, Chloe, born in 2023—a daily reminder of purpose, legacy, and love.
Dr. Lauren specializes in aesthetics, building personal brands, content creation, and creative directing.